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Level 3 Award in Creative Digital Media (AI in Marketing)

Unlock the Future of Marketing
Level
3
Duration
10 weeks
Location
Online Learning

Step into the exciting world of AI-driven marketing with this innovative course designed for individuals ready to develop cutting-edge digital skills. Whether you're new to marketing or looking to upskill, this course offers practical knowledge, creative insight, and a nationally recognised qualification to take your career to the next level.

This course is fully funded for Greater Manchester and South Yorkshire residents who meet the eligibility criteria.

Greater Manchester 2024/2025 Funding Rules for Applicant Eligibility:

  • For learners aged 19+ on or before the 31st August 2024
  • Lived in a Greater Manchester postcode region
  • Lived in the UK for the last 3 years
  • Be either unemployed and employed applicants
  • If employed, must earn less than the current ‘low wage threshold’ of £32,200

South Yorkshire 2024/2025 Funding Rules for Applicant Eligibility:

  • 24+ on or before the 31st August 2024
  • Lived in a South Yorkshire postcode region (Barnsley, Doncaster, Sheffield or Rotherham)
  • Be either unemployed or Employed
  • If employed, must earn less than the current ‘low wage threshold’ of £30,476.96
  • Must not hold more than one Level 3 or higher qualification

When does the course start?

We have regular start dates throughout 2024/2025.  

What does the course cover?

This engaging, hands-on course introduces you to a wide range of marketing topics, including:

  • The role of AI and ChatGPT in modern marketing
  • Digital marketing trends and consumer psychology
  • Core marketing principles including the 7Ps and segmentation
  • Content creation, branding, and reputation management
  • Website design and video marketing techniques
  • Basic design principles and creative strategy
  • SEO, email marketing, and legal considerations
  • How to build a digital marketing plan powered by AI tools

You’ll finish the course with a comprehensive understanding of how to apply digital marketing and AI to real-world scenarios.

What will I achieve?

On successful completion, you will achieve an RSL Level 3 Award in Creative Digital Media.

What are the entry requirements?

There are no formal entry requirements for this course – it's open to anyone with a passion for digital marketing and a willingness to learn.

Delivery

This programme is delivered 100% online for maximum flexibility. You’ll participate in live virtual sessions and access materials through Its Learning Platform.

To take part, learners will need:

  • A computer with internet access
  • A Microsoft Teams-compatible email address (e.g., Outlook, Hotmail, Gmail, MSN, Xbox, etc.)
  • Microsoft Office software
Frequently Asked Questions (FAQs)
Who is this course for?

This course is ideal for marketing professionals, digital media enthusiasts, and anyone looking to transition into AI-driven marketing. It’s also suitable for career changers who want to gain a competitive edge in the marketing industry.

Will I receive a certification upon completion?

Yes, upon successful completion of the course, you will receive an accredited certification that can be added to your professional portfolio.

All RSL Level 3 qualifications carry up to 168 UCAS points allowing opportunities for HE progression.

Is the course fully funded?

For residents of Greater Manchester, the course is fully funded, though additional entry criteria may apply. Please check the eligibility requirements before applying.

How will this course help my career?

This course equips you with the latest AI tools and strategies, making you a valuable asset in the marketing field. Whether you’re seeking to advance in your current role or pivot to a new career, this course will enhance your skill set and marketability.

What does AI stand for?

AI stands for Artificial Intelligence.